all chris brown has to do is make a video for w/e pop song is on that album and it well sell more...simple.
Why do rappers & R&B singers drop 1 single/video a month before their album release date? Drop 2-3 singles/videos 2 or 3 months prior to the album release to build anticipation and show different tracks to the audience.
Now, two things... Chris Brown still came in #1 on the the SoundScan when "Fortune" dropped, but this shows Chris Brown SEEMS like a really big star, which he really isn't. Only Hispanic/Black women are into his music, not white women.
This is why he drops the techno/house tracks because his label probably told him that, if he drops that crap then, he can crossover and get radioplay on every radio station. Therefore, more and more people will get to know his music.
"Fortune" was pretty decent. I enjoyed it, he has a great stretch of songs which were straight bedroom bangers.